Law Firm Marketing Online - New Article
September 10, 2007 – 3:03 pmWe’ve posted a new article to the Articles section of the website. This article deals with an aspect of law firm marketing online that many marketers fail to consider — the concept of attrition.
From an online marketing perspective, attrition refers to the people “who drop” off along your marketing path. Marketing attrition is inevitable, but there are some things you can do to minimize it at each stage of your marketing (and thereby increase your overall marketing success).
But before you can minimize attrition within your marketing, you first have to understand the concept of attrition.
This article will help:
Law Firm Marketing Online - The Attrition Factor
