Lawyer Blogs / Law Firm Blogs

Overview   |   Examples   |   Benefits   |   Pricing

The Benefits of our Blog Services

A blog can help you expand your Internet presence and attract new clients. But it requires dedication on your part, and a focus on long-term success. We can give you a big head start on your lawyer blog by designing it, installing it, and teaching you how to blog easily and effectively.

But before we go into the benefits of our lawyer and law firm blog services, let's look at the general benefits of publishing a law blog.

Benefits of Lawyer Blogs in General

• 1. Easy Online Publishing — Once your lawyer blog has been properly set up, publishing content to the blog is very easy. You simply type your content, add hyperlinks if needed, and then click on the "Publish" button (see the image below). The blog program does the rest of the work for you. Because of this simplicity, you'll be more inclined to publish content on a regular basis, which will attract both people and search engines.

• 2. Search Engine Visibility — Most blog programs are search-engine-friendly right "out of the box." And with some minor modifications (part of our blog service), they can be ideally suited for search engine visibility. Because of the publishing simplicity mentioned above, you can blog about a wide variety of topics, which will help you achieve search engine ranking for a broad range of search phrases.
• 3. Positioning Power — Consumers have begun to closely associate blogs with their authors (more so than with a regular website). In this way, your lawyer blog can become an online extension of yourself; and your knowledge, personality and professional talent. In a knowledge-based industry such as law, this kind of positioning is priceless.
• 4. The Trust Factor — By publishing a law blog over time, you give people a way to get to know you ... long before they even pick up the phone or send you an email. By blogging in your own true voice, you can earn people's trust and become less of a stranger. And who couldn't benefit from a healthy dose of public trust?
• 5. Lead Generation — The four previous points have led up to this one. By boosting your online visibility, positioning yourself as an expert, and gaining people's trust, you can enjoy the next blogging benefit ... actual leads! You can even configure your blog in a way that lets people leave comments or questions, which can lead to interaction and dialogue. When you interact with people online, you have a much greater chance of turning them into clients.

Those are the overall benefits of publishing a lawyer blog or law firm blog. Here are some of the key benefits of our lawyer blog services.

Benefits of Our Blog Setup Services

• 1. Blogging Done Right — Your lawyer blog will be set up by veteran bloggers with years of experience with blogging (and an equal amount of passion). As a result, your blog will be built properly from day one, and you'll receive expert training on how to use it properly.
• 2. Blog + Website Integration — Regardless of whether you have an existing website, or you want us to create one for you, we can integrate your blog with your website. This will give you yet another way to expand your web presence, boost your search engine visibility, and attract new clients via the web. For an example of blog-and-website integration, check out the demo website of Austin lawyer Sally Smith.

• 3. Search Engine Optimization — The search engine visibility benefits of blogging will come over time. But it helps to have the blog configured properly from the get-go. While configuring your blog, we will do everything possible to make it more search-engine-friendly. This includes fine-tuning of the blog's overall structure, category system, URL display, blog title integration and other factors. We will handle all of these details for you, so you don't have to worry about them.
• 4. Blog Training — Once your blog is ready, you will also enjoy a one-hour blog training session over the phone. You'll learn how to log in, create a blog post, format it, publish it, edit previous posts, add images to posts, and much more.
• 5. Professional Product + Quick Delivery — As with our web design services, we put quality above all else. But with that in mind, we still deliver the finished product in a timely manner. Our average setup and customization time for a new blog is three business days. After that, we will schedule a training session at your convenience. Then you're off and running!
• 6. Expertise Behind the Product — Who better to build your new blog than the guy who wrote the book on lawyer blogging and web marketing? Brandon Cornett is heavily involved in all projects we complete. No blog or website goes live until it has his personal "seal of approval."